Sometimes there can be a simpler option!

There are times when creating video content can be demanding, time-consuming and resource-draining for both parties. Busy filming days can often involve a large crew which can only go ahead after a process of juggling calendars and compromising with pre-existing commitments. Let's not forget the deceiving amount of equipment that needs lugging around to capture only a few minutes of captivating footage. We truly and genuinely love every moment of the filmmaking process, from hearing your initial ideas to sharing your creation with the world. Yes, even those moments along the way where the battery is flashing when we need one...more...shot. We love every part and we're passionate about our business and what we do. However, we want to show our clients that sometimes there can be a simpler option.

Short social videos are a popular trend right now with TikTok, YouTube Shorts and Instagram Reels demanding your attention as you scroll. Everyone is moving to create brief, portrait, and shareable videos. With the fast-moving pace of online life, how can organisations capitalise on this new area in a more cost-effective way?

We're visual people at a few good things and we wanted to answer that question with our own YouTube Short. We created this without leaving the office, pressing a record button on a camera or charging a single battery. It was even created without booking a voice-over artist!

Besides appreciating that bees are totally awesome (and potentially life-saving!) we want to know, what do you think of this video? After collating our research for the facts and statistics, we created it using stock footage, a few quick motion graphics packages and a computer-generated voice-over. All within a quick timeframe. 

Videos like this could be used to react to recent events or generate attention about an upcoming event or product launch and all within one quick minute. Created entirely with online material and within a fast turnaround, this could be a very effective way for your organisation to create snappy, popular content without having to negotiate time or over-stretch your budget.

What short story can we create for you?